The History of Pokemon

The History of Pokemon

The Pokémon franchise is a multimedia phenomenon that began in the 1990s and has since become one of the most successful and recognizable franchises in the world. It was created by Satoshi Tajiri and Ken Sugimori and is managed by The Pokémon Company, a collaboration between Nintendo, Game Freak, and Creatures Inc.

Here's an overview of the history of the Pokémon franchise:

  • Early Beginnings (1989-1996):  
    • Satoshi Tajiri, inspired by his childhood interest in collecting creatures and his love for video games, envisioned a game where players could collect and trade creatures.
    • Development of the first Pokémon games, "Pokémon Red" and "Pokémon Green" (Blue in international releases), began in 1989. These games were released for the Game Boy in Japan in 1996.
  • Game Boy Era (1996-2000):
    • "Pokémon Red" and "Pokémon Green" (Blue) were released in Japan in 1996, and the games' success led to an international release of "Pokémon Red" and "Pokémon Blue" in 1998.
    • The games introduced players to the fictional world of Pokémon, where they became trainers and embarked on a journey to catch, train, and battle creatures known as Pokémon.
    • The Pokémon trading card game (TCG) was also introduced during this period and gained massive popularity.


  • Anime and Trading Card Game Boom (1997-2000):
    • The Pokémon animated TV series debuted in 1997, following the adventures of Ash Ketchum and his friends as they traveled to become Pokémon Masters.
    • The trading card game exploded in popularity, with players collecting and battling using Pokémon cards.
    • Movies, toys, and merchandise further expanded the franchise's reach.


  • Advance to the Next Generation (2001-2005):
    • The third generation of Pokémon games, "Pokémon Ruby" and "Pokémon Sapphire," was released for the Game Boy Advance in 2002, introducing new Pokémon and features.
    • The franchise continued to release new generations of games, each with unique regions, Pokémon, and gameplay mechanics.


  • Continued Success (2006-2016):
    • The Pokémon franchise expanded into various media, including movies, spin-off games, trading card expansions, and more.
    • "Pokémon Diamond" and "Pokémon Pearl" were released for the Nintendo DS in 2006, starting the fourth generation of games.
    • The franchise celebrated its 20th anniversary in 2016 with special events, merchandise, and game releases.


  • Mobile and Augmented Reality (2016-Present):
    • "Pokémon GO," a mobile game developed by Niantic in collaboration with The Pokémon Company, was released in 2016 and became a global sensation. It utilized augmented reality to let players catch Pokémon in the real world.
    • The main series games continued to release on Nintendo handheld consoles, with "Pokémon Sword" and "Pokémon Shield" launching on the Nintendo Switch in 2019.
    • The franchise's multimedia presence remains strong, including ongoing anime series, movies, merchandise, and new game releases.


The Pokémon franchise's success can be attributed to its innovative gameplay, captivating creatures, and the sense of adventure and exploration it offers to players. Over the years, it has grown from a simple video game concept to a cultural phenomenon with a dedicated fan base spanning multiple generations.

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